JOIK ORGANIC
Long-Lasting Liquid Eye Shadow
Skincare-infused, highly pigmented, no creasing, smudge resistant
0.15 fl oz I 4,5 ml
shade — Soft Brown
shade
Ecocert Organic Certified FormulationsCertified organic formulations
VeganNo animal derived ingredients
100% Green Energy ProductionProduced entirely by green energy
No Synthetics, No SiliconesFree from synthetics and petroleum derivatives
Gluten FreeNo gluten containing ingredientsHigh-performance eyeshadow with a skincare base — intense, long-wearing color that feels as good as it looks. Just apply to the lid, pat to blend, and you're ready for the day.
- Highly pigmented mineral tones designed to flatter every eye color and skin tone — blend or layer to create custom shades.
- Long-lasting and crease-free: quick-drying, smudge-resistant, and made to wear morning to night.
- A skincare base of olive squalane and echinacea extract helps condition the skin and keep it looking youthful.
- ECOCERT certified natural and gentle enough for sensitive eyes — contact-lens friendly, and removes easily with warm water.
- 99.9% natural.
01 Soft Brown is a soft, warm brown — perfect for a light daytime look or a festive evening one, adding depth to the eyes. It works especially well on grey and blue eyes.
Performs like luxury, feels like skincare — intense color that's kind to your eyes.
Makeup Finish Actives
Natural MicaLight-reflecting mineral — luminous natural finishNourishing Botanicals
Aloe VeraSoothing, hydrating botanical for skin and body
Olive SqualaneSkin-identical hydration, non-greasyBotanical Actives
Echinacea ExtractSkin immunity, protective and calming
Pairs with
Dual-Ended Highlighter and Concealer Stick
$26.00
2 in 1: highlighter and concealer in one convenient stick with soft, blendable texture. Perfect for quick touch-ups or detailed makeup looks. Suitable for all...
View full details →Powered by Certified Botanicals
Each ingredient independently verified. No synthetic alternatives. No proprietary blends that obscure what you are actually applying.
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Makeup Finish ActivesNatural Mica
Light-reflecting mineral — luminous natural finish
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Nourishing BotanicalsAloe Vera
Soothing, hydrating botanical for skin and body
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Botanical ActivesEchinacea Extract
Skin immunity, protective and calming
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Nourishing BotanicalsOlive Squalane
Skin-identical hydration, non-greasy
All ingredients independently verified · ECOCERT COSMOS Organic · Made in Tallinn, Estonia
Clean is a word. ECOCERT is an audit.
JOIK is independently certified by ECOCERT — a European third-party body that audits every ingredient, every formula, and every manufacturing process annually. This is not a brand claim. It is a documented standard, renewed every year.
Ingredient Sourcing
Every raw material verified for organic origin. No synthetic pesticides, GMOs, or petrochemicals permitted at any stage.
Formulation Standards
No parabens, no synthetic fragrances, no silicones. Every formula reviewed and approved by ECOCERT auditors before production.
Manufacturing Controls
One factory in Tallinn, Estonia. 100% renewable energy. Annually inspected. Estonia ranks #1 globally on the Environmental Performance Index.
Ecocert Organic Certified Formulations
Certified organic formulations
Vegan
No animal derived ingredients
100% Green Energy Production
Produced entirely by green energy
No Synthetics, No Silicones
Free from synthetics and petroleum derivatives
Gluten Free
No gluten containing ingredients
COMPLETE THE LOOK
Pairs Beautifully With
A few easy additions for a more complete finish.
These products work naturally alongside this one and make it easy to build a polished everyday look. Start simple, then add only what feels useful.
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